visual content
Best Practices for Displaying Special Offers on Your Website
Special offers play a major role in your hotel website's overall complexion to help drive direct bookings. Here's how you do it properly.
How to Attract Guests Online with Killer Visual Content
Visual content: When it's good, it's great for marketing a hotel online. When it's not, it doesn't do anybody any favors. In fact, it can discourage travel shoppers from booking. After price and location, photos play the biggest role in influencing the guest's booking decision. Learn how powerful visuals can help you win more [...]
[Video] What Role Does Multimedia Play on Social Media?
It’s a battle to capture the attention of your potential guests and social media is the trenches. Listen to Dimitri Gaucher, Digital Field Marketing Manager at Starwood Hotels & Resorts, as he explains the role multimedia plays in standing out on social media.
Drive Direct: Best Practices for a High-Performing Hotel Website
Joey Egan, VP of Marketing at Leonardo, shares his best practices for building a high-performing hotel website - one that drives direct bookings.
6 of the Greatest Summer Ideas for Hotels
There are only four and some odd months of optimal weather and sometimes only one really epic vacation to plan. Here’s how you make sure it’s planned with your property.