What Is Visual Storytelling?
Darlene Rondeau, Leonardo’s VP of Best Practices, shares the value of storytelling and leveraging your hotel’s narrative to inspire and attract potential guests.
How To Write Attention-Grabbing Descriptions for Your Hotel’s Visuals
Having enticing descriptions accompanying your visuals make your hotel positively stand out to travel shoppers online.
4 Fascinating New Digital Hotel Trends You Need to Know
The hotel ecosystem is colliding head on with the digital world. These new trends are unbelievable.
People Don’t Buy What You Do, They Buy Why You Do It
One of most powerful fundamentals in understanding how to market any product or service is to focus on why your company does what it does.
3 Content Marketing Trends for Hoteliers
Content marketing is an essential part of any hotel’s digital marketing strategy. But where should you be focusing your attention, and how can you make content creation more manageable? Here's 3 content marketing pillars to help frame your strategy.