Content Experience Lessons the Travel Industry Needs to Hear
With so many options for travel shoppers available, hotels and the hospitality industry must market the experience of staying with them or engaging with their brand. To stand out, name recognition or value is simply not enough. Our marketing team headed to CONEX, a three day conference organized by Uberflip to hear from [...]
Industry Insights: The Benefits of a Vanity Website (Feat. Daniel Grant)
Search engines are one of the main tools that online travel shoppers use when it comes to finding the right hotel. This is why search engine optimization is extremely crucial to boost organic search impressions and ultimately win more bookings. Our Customer Success Coach, Daniel Grant, talks about how a vanity website can raise [...]
Industry Insights: Attracting The Guests That You Want (Feat. Warren Wheatley)
Every hotel has their unique story. But delivering that story to travel shoppers is a whole new challenge. We sat down with our Senior Sales Consultant, Warren Wheatley, to discuss how a vanity website can help hotels breakthrough from the limitations of a Brand.com website. From creating more special offers to attracting the [...]
Industry Insights: Showcasing Your Hotel’s Unique Story (Feat. Warren Wheatley)
Travel shoppers spend a lot of time searching online for the perfect hotel. Whether it is the leisure or business traveler, targeting your online presence towards a specific demographic is key to winning bookings. Our Senior Sales Consultant, Warren Wheatley, explores the benefits of having a vanity website to bring your hotel [...]
Industry Insights: What Exactly is a Vanity Website? (Feat. Daniel Grant)
Area attractions and hotel amenities are only a fraction of the information that online travel shoppers are looking for. However, brand websites can be extremely limiting when it comes to controlling and customizing your online presence. We sat down with our Customer Success Coach, Daniel Grant, as he explains what exactly is a [...]
Why Every Branded Hotel Needs a Website that Ranks in Local Search Results
When Shawn Vicklund, the Marketing Manager at the Best Western Plus GranTree Inn and Vizlly customer joined the property after eight years in marketing operations roles at AT&T, she leveraged her extensive SEO knowledge to devise an SEO strategy to help the hotel rank higher in search engines and increase direct bookings.
What To Do with Your Vizlly Revenue
While Google AMP does offer many benefits for mobile websites in terms of speed, it can also be very limiting when it comes to user experience and integrating industry specific features. So the question is, “is AMP the right choice for a hotel website?”
How to Develop a Successful Hotel Content Marketing Strategy
Content is king! If hearing that one more time makes you want to, well, feel ill, you’re not alone. But like anything that gets repeated by anyone and everyone, the reason you hear the ‘king’ quote about content so often is that it’s really quite true.
Is Google AMP The Right Choice For Hotel Websites?
While Google AMP does offer many benefits for mobile websites in terms of speed, it can also be very limiting when it comes to user experience and integrating industry specific features. So the question is, “is AMP the right choice for a hotel website?”
Facebook Makes Changes to Their Newsfeed Algorithm… Again
Last week, Mark Zuckerberg took to his personal Facebook account to announce major changes to the way the Newsfeed algorithm decides which posts to show you. While the update is primarily designed to reduce the circulation of fake news, it will have a major impact on hoteliers that rely on Facebook to market their property and [...]